MKT 115
Advertising & Promotion
Elgin Community College · Fall 2026
1 section
Catalog description
Prerequisite: None ^ Broad survey of advertising in an economy of abundance and its relationship to marketing, sales and profit. Newspaper, radio, TV and direct mail advertising will be studied. Problems and techniques of planning and coordinating an integrated series of promotional efforts for a successful promotional program will be discussed. (1.2) IAI Major: MC 912 Proficiency Credit Available (2 EI) Pass/No Credit Not Available
Sections
Current meeting, instructor, credit, and enrollment details
700
Availability not recently verifiedClass #196042Fall 20263 credits
- Days & times
- No scheduled meeting time
- Meeting dates
- Oct 26 – Dec 17
- Location
- *
- Instructor
- Clark Hallpike
Details checked 4 days ago
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